Building a Better World: ultimate mission and brand value. Motivational ...

Change your life and strengthen your business. Building a Better Business by building a better world. Show how you make a difference in the lives of your customers, clients, consumers. Leadership - motivational leadership styles, leadership skills, leadership quotes, management tools. Biggest ethical test for every culture and every nation: creating a better world, improving life for people. Core value to drive every political debate, underwrites all laws, basis of all team leadership impossible to lead effectively for long without this principle: will the world be a better place as a result of this activity or not? Key to management, marketing, brands, branding, corporate image, reputation and motivation. Applies to leadership and team management in every industry including banks, banking, retail, communication, technology, phone companies, logistics, travel, tourism, freight, manufacturing, health care, pharmaceutical industry, innovation, product development, research, construction, real estate investment, fund management, investment banking and energy, transport and aviation. Whose world? Fundamental principle. If everyone or every business followed this example, would the world be a better place? Define better and world. Example in pharmaceutical industry failure to adequately protect their own patents and intellectual capital in face of public criticism about global health inequalities and social justice. Failure by pharma industry to win the better world argument in media. The most important promise of every business: we will make life better at a price you can afford. Human resources, team motivation, staff engagement and customer engagement. Impact on marketing and customer relationship management, customer satisfaction surveys. How to win war for talent, encourage recruitment, reduce staff turnover, increase staff retention. Executive education and staff training in leadership. The purpose: deliver on the promise. Profit comes from delivering on the promise. Part of keynote on the $40 trillion green tech revolution which could transform the future of our planet, with innovations that will provide answers to global warming if rolled out on a large enough scale. Impact of technologies already available in energy industry, water conservation, carbon reduction, recycling, power transmission over long distances, alternative power generation, buildings management. Conference keynote speaker and Futurist Patrick Dixon -- author of SustainAgility book, lecture for Suez Environmental global leadership team.

Innovation means doing things differently to serve customers better. How to innovate and why all innovation is about divergence not convergence. Innovation that simply imitates competitors, product features, design or brand elements, just means that all products and services look identical in every way, which means you can only differentiate yourself from competition based on price. Long term sustainable competitive advantage will always come from finding new ways to excell, exceed customer expectations. Technigues for innovation including open innovation and crowdsourcing using wikipedia type models to solve complex innovation challenges. How to encourage innovative teams and processes. Conference keynote speaker and Futurist Patrick Dixon - lecture at Hermes client event for UK retailers on retail industry trends.

Five seconds to win a customer. Moments of Truth: Future Trends in Retai...

Why every second counts in retail - and how companies lose customers faster than they realise. Vital trends for the future of retailing from Futurist keynote speaker Patrick Dixon. Marketing and selling to customers should be fast, easy, convenient and satisfying. Keep your customers happy, listen to them, keep close to how they are really thinking about your products and services. In a time-poor world, customers are increasingly fed up with companies that waste time, make them wait, keep them on hold, make them stand in line. Premium customers expect instant service, rapid help, total commitment, expert advice and 100% delivery on your promises.

How to win customers! Better Call-Centres, What is CRM? Customer service...

Future marketing, brands and campaigns -- keynote speaker and Futurist Patrick Dixon. Future trends in the retail industry, presentation for UK clients of Hermes. Targetting customers in a world which is overloaded with marketing messages. What is CRM - customer relationship management. How to run call centres to win sales, improve customer satisfaction and engagement, customer loyalty, retention and reduce numbers of complaints. How many corporations are blind to unmet customer needs, lacking true insight into how customers actually feel about how they are being treated. Most executives hate robot automated answering systems when they are customers themselves, yet are happy to alienate their own customers by forcing them to use exactly the same technologies. Why the tone of voice on the end of the phone is one of your most important brand elements, for companies who never physically meet their customers - or rarely do so.

Creating a better world -- Tetrapak Food + Drink Packaging innovation - ...

How Tetrapak food and drink packaging is creating a better future for consumers across the world, particularly in low income, emerging nations, saving lives and providing healthy food which needs no refrigeration. Motivational keynote speech by Patrick Dixon for Tetrapak Global Leadership Team. Food and Drink industry trends.

When the job becomes a mission, job satisfaction, making a difference - ...

Lessons from non-profit organisations like the AIDS agency ACET, volunteer groups, charities and foundations, and passions for future of our wider world, issues, activism, campaigns, environment, global warming. Improve job satisfaction and staff engagement in your teams. Surveys of motivation, workplace engagement, wanting to find purpose at work. Mid-life crisis, passion for work, work-life balance and family life, hobbies, personal interests. Satisfaction and morale at work in public satisfaction. Public sector workers, business workplace and lessons for leaders, team managers. Video by Patrick Dixon, conference keynote speaker for Welsh Parliament public sector workers, doctors, nurses, council workers, teachers, non-profit workers, social workers.

Getting better balance in your life - at work and home. Work-life time m...

Relationships and family -- work-life balance is number one or two priority. Child-care, child support, juggling responsibilities. Work-life balance surveys, stress on female workers, mothers with young children. Impact of worcoholic parents on family life. Long hours impact on personal health. Patrick Dixon keynote speaker for Welsh Parliament

Vital lessons for all leaders from volunteering, non-profit foundations....

Lessons from non-profit organisations, volunteer groups, charities and foundations, and passions for future of our wider world, issues, activism, campaigns, environment, global warming. Improve job satisfaction and staff engagement in your teams. Surveys of motivation, workplace engagement, wanting to find purpose at work. Mid-life crisis, passion for work, work-life balance and family life, hobbies, personal interests. Satisfaction and morale at work in public satisfaction. Public sector workers, business workplace and lessons for leaders, team managers. Video by Patrick Dixon, conference keynote speaker for Welsh Parliament public sector workers, doctors, nurses, council workers, teachers, non-profit workers, social workers. Human resources. Management training programme. Connect with passion -- mind, body and spirit. Passion to make a difference. Purpose and meaning in life comes from sense of calling and destiny, contributing to the lives of other people. Secret of personal happiness -- friends, relationships, spirituality, optimistic frame of mind.